Skip to main content
Community
Academy
Developer Hub
English
;
English
Community
Academy
Developer Hub
English
;
English
All Collections
Audience AI
Audience AI
Predict customer behavior with AI models
14 articles
Fit & Activity
Fit & Activity
Creating a Fit & Activity model
Managing a Fit & Activity model
RFM
RFM
Creating an RFM model
Managing an RFM model
Likelihood
Likelihood
Creating a likelihood model
Managing the likelihood model
Key terms
Next best action (NBA)
Next best action
Creating next best action model
Managing next best action model
Key terms