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Creating a product feed

Product feeds are filtered product sets you control by category, price, stock, or customer behavior.

Updated over 2 weeks ago

Product feeds take in data from your product catalog and customer behavior (e.g., the products they’ve viewed or purchased in the past) and use this information to provide custom product recommendations for your subscribers.

Before you begin

Product feeds are available by default for the following integrations:

If you use an e-commerce platform that is not listed above, sync your product catalog into Intempt by following our guide on creating a custom catalog source. You may need an additional tracking source to monitor events effectively:

How to create a feed

Step 1: Open the Recommendations section -> Feeds tab

  1. Click on the Create a Feed button in the top-right corner.

  2. A pop-up will appear. Enter the name of your feed.

  3. Click Create to continue.

Step 2: Set feed preferences

1. Choose what type of products should be displayed first.

Example: Best-selling products in the last 30 days.

Step 3: Add filters (Optional)

  1. Click Add filter group to apply specific conditions.

  2. Filters allow you to:

    • Include certain products (e.g., products that contain “Dress” and have at least 1000 in inventory).

    • Exclude products (e.g., products that are currently on sale).

    • Pin specific products to always appear first (e.g., products that contain "Zara").

Step 4: Finalize and save

  • Once you are happy with your selections, click Create Feed.

Your feed will be saved and appear in the Feeds list.

Managing Feeds

Users can view, edit, or disable feeds at any time from the Feeds section. The Status column indicates whether a feed is Active or Disabled.

Please note that once a feed is created, the initial selection for "What products should customers view first" cannot be modified

Use a product feed in the Email editor

  1. Open an email with the Email editor in Intempt.

  2. Drag a Product block into your email.

  3. Choose a product block type:

    • Dynamic product block – Displays products based on business trends or user behavior. Examples include:

      • Best-selling products in the last 30 days.

      • Recently viewed items by the recipient.

      • Products Intempt predicts the recipient is most likely to be interested in.

    • Static product block – Displays a fixed list of products you select manually. Fill out the additional fields that appear based on your selection.

4. For the Dynamic case, select the feed that you've created

Use a product feed in the Visual editor

  1. Open some experience variant with the Visual editor in Intempt.

  2. Drag a Product block (Grid or Carousel) into your variant.

  3. Choose a product block type:

    • Dynamic product blocks show products based on business trends or user behavior (e.g., best sellers in the last 30 days) or customized to each recipient based on what Intempt predicts they will be most interested in.

    • Static product blocks show a set list of items that you select.
      ​Fill out the additional fields that appear based on your selection.

4. For the Dynamic case, select the feed that you've created

You can learn more about product feed in detail here

Use a product feed in the Push notification message

  1. Open a push notification in the Push Notification editor.

  2. Select a Dynamic image.

  3. Choose a product feed from the dropdown list.

NOTE: In push notifications, selecting Dynamic image does not automatically insert the product into the notification message or redirect the user to that product when they click the notification.
This option is used only to pull the most up-to-date product image from your feed.
For example, if your notification text mentions the most popular products, you can display the actual current product image to match the content.
The redirection behavior is controlled separately via the Deep Link or Web URL field.

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